Brand Campaigns riding the Mental Health Awareness Wave
There has been a rise in mental health awareness across social media channels, especially, in professional circles. Corporate life doesn’t
Continue readingSharing Lessons in Marketing
There has been a rise in mental health awareness across social media channels, especially, in professional circles. Corporate life doesn’t
Continue readingThe latest fad in the professional world is AI. Every Tom, Dick and Harry has been trying to get a share
Continue readingFirst let me set some basic information straight. What is ASMR? ASMR stands for Autonomous sensory meridian response. In layman
Continue readingI watched this advert over and over again for a few times to really try and make a connection between
Continue readingAccording to Amazon data, 62% of its users are planning to spend big in Diwali this year. I believe this
Continue readingWhile designing the packaging artwork for new brands or new products, I often come across suggestions by people to include
Continue readingIt was just about a month ago that Nike was facing a lot of flak from netizens about its “AM
Continue readingThe world climates have changed undeniably. Seasons have shifted noticeably and there are either no rains or too much rains
Continue readingThe New Guinness Adverts launched recently have 2 different flavors: Nigeria and Scotland. This article tries to point out the obvious differences between the 2.
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