A Compilation of Adverts by Wes Anderson
We all know Wes Anderson as the director who created some extraordinary movies like the Grand Budapest Hotel, Fantastic Mr.
Continue readingSharing Lessons in Marketing
We all know Wes Anderson as the director who created some extraordinary movies like the Grand Budapest Hotel, Fantastic Mr.
Continue readingDiwali is probably the most popular festival in India. I have no data to back it up, and it is
Continue readingWith AI (Artificial Intelligence) making its way into our lives all around the systems, smart phones are obviously going to
Continue readingLloyd Bank’s “Best Grandparents” is cute, to the point and utilizes consumer insights. In straight words, this advert is exactly
Continue readingThe latest fad in the professional world is AI. Every Tom, Dick and Harry has been trying to get a share
Continue readingWhile designing the packaging artwork for new brands or new products, I often come across suggestions by people to include
Continue readingIt was just about a month ago that Nike was facing a lot of flak from netizens about its “AM
Continue readingReach is an important criteria for selecting media partners for brands. However, brand manager should be wary of the importance of association for the brand that impacts brand imagery.
Continue readingCall to Action is a critical element in any advert we put out there. Here’s a guide to what it is and how to best use it.
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