Tag: advertising

Is Music the most critical ingredient in Advertisements?

We get bombarded each day with dozens of adverts in different forms. Whatever media you consume, you are likely to

It has been a while since I posted here. Every year November becomes a busy month with plans for the

Sampling is a great activity which induces trials. I have known this since I joined marketing. I have seen it

It is the decade of acquisitions, start-ups, young people, youthful energy breaking through new products, and old behemoths buying them

Patanjali has been a well known name for many households for being the Baba Ramdev brand. As the comedian Kunal

From Deepika Padukone as the face of Tanishq, to Juhi Chawla for Kurkure, or Amitabh Bachchan representing OnePlus, to Salman