Oscars, Crazy Women, Period. 3 reasons to raise a toast to women!
A few days ago, while I was catching up with my daily dose of information in the morning on Twitter,
Continue readingSharing Lessons in Marketing
A few days ago, while I was catching up with my daily dose of information in the morning on Twitter,
Continue readingWith over 29.6m viewers on Oscar night, this event qualifies as one of the biggest avenues for advertising in the
Continue readingFor those who think I am being mean to Patanjali marketing guys, in my defense, nothing disappoints me more than
Continue readingSampling is one of the strongest activities in terms of effectiveness. Whenever you launch a product, you would want to
Continue readingThe glib Ryan Reynolds and the dashing Hugh Jackman have gotten on together to extend their friendly online rivalry, to
Continue readingSuperbowl is an event that most big American brands are keen to invest their A&P spend into. The viewership is
Continue readingWe get bombarded each day with dozens of adverts in different forms. Whatever media you consume, you are likely to
Continue readingIt has been a while since I posted here. Every year November becomes a busy month with plans for the
Continue readingSampling is a great activity which induces trials. I have known this since I joined marketing. I have seen it
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