branding – Page 3 – Brand Vani

Tata Motors Rewards Women with the “Spare Key”. Well, Thanks. But no thanks!

Not too long ago, we celebrated International Women’s Day, reminding the world, yet again, of equality and dignity we deserve.

The last season of Game of Thrones is just around the corner. And brands have begun squeezing out the most

A Brief History of Snickers in India Before I start the main context of this post, let me give your

A few days ago, while I was catching up with my daily dose of information in the morning on Twitter,

In all the years of my career in FMCG, I have been exposed to a lot of new product and

For those who think I am being mean to Patanjali marketing guys, in my defense, nothing disappoints me more than

We get bombarded each day with dozens of adverts in different forms. Whatever media you consume, you are likely to

Sampling is a great activity which induces trials. I have known this since I joined marketing. I have seen it