How Coca Cola gifted Sachin Tendulkar to Pepsi in the 90s
Sachin Tendulkar is an icon of Indian cricket. Hailed by his generation of fans as the God of cricket, Sachin
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Sachin Tendulkar is an icon of Indian cricket. Hailed by his generation of fans as the God of cricket, Sachin
Continue readingThere are times when a brand faces flak for their mistakes or for unfortunate events. There so many instances of
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