3 major debacles that Coca Cola overcame in the early years
Case studies on Coca Cola: how Coca Cola overcame its troubles in the early days through brilliant marketing strategies and aggressive advertising.
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Tag: marketing strategy
Bold move in India by Snickers with their new campaign, but does it really connect to the Indians?
A Brief History of Snickers in India Before I start the main context of this post, let me give your
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Creating new categories: How do we go about it?
In all the years of my career in FMCG, I have been exposed to a lot of new product and
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