Tag: branding

Oscars, Crazy Women, Period. 3 reasons to raise a toast to women!

A few days ago, while I was catching up with my daily dose of information in the morning on Twitter,

In all the years of my career in FMCG, I have been exposed to a lot of new product and

For those who think I am being mean to Patanjali marketing guys, in my defense, nothing disappoints me more than

We get bombarded each day with dozens of adverts in different forms. Whatever media you consume, you are likely to

Sampling is a great activity which induces trials. I have known this since I joined marketing. I have seen it