Brand Vani – Sharing Lessons in Marketing

How words could destroy your brand: The phenomenal downfall of Gerald Ratner

The gentleman in the picture above is Gerald Ratner. He was the CEO of Ratner group, a billion dollar company

Brands sometimes goof up. Big brands goof up in a big way. In today’s post, let’s look at the 3

I have been considering starting this section for a while. To just come here and post updates on the latest

The Indian diet is notoriously low on protein. Therefore it makes sense for brands to eye the Protein supplements market

Quick Commerce has pervaded the lifestyle of Indians in cities. Whether we have roads and drainage systems or not, we

Sometimes reading the news makes my mind wander off the tangent, thinking about the implications, the repercussions and the causality

Sachin Tendulkar is an icon of Indian cricket. Hailed by his generation of fans as the God of cricket, Sachin

If you have watched Succession and loved it, there is no way you’d not be a fan of the big

I love Bingo Mad Angles. Ever since I took the first bite of the Bingo Achari Masti, I placed this